Oakley appoints Travis Scott chief visionary to reshape the future
Travis Scott doesn’t just sign deals. He leads projects.Oakley has officially appointed the global artist as Chief Visionary Officer, launching a multi-year partnership with a
Straight outta 1984 and into 2025. Oakley brings back its legendary Eyeshade sunglasses in a limited edition that fuses retro vibes with futuristic tech. Iconic then, legendary now.
Originally designed for athletes, the Eyeshade changed the game with its bold, single-lens look inspired by cycling. Now, it’s back with cutting-edge Prizm™ lenses for ultra-clear vision and Unobtainium® stems that stay in place — even when you’re breaking a sweat.
Choose between crisp white with Prizm™ Road lenses or sleek gray with Prizm™ Low-Light. Each pair is a collector’s dream — part time capsule, part style statement.
This isn’t just a comeback — it’s a fashion flex. Whether you’re riding, running, or just vibing city-side, these updated Eyeshades check every cool box. Grab them now at Oakley.com or select retailers.
An icon returns. Time to make it yours.
Further Reading :
Travis Scott doesn’t just sign deals. He leads projects.Oakley has officially appointed the global artist as Chief Visionary Officer, launching a multi-year partnership with a
OAKLEY META HSTN isn’t just another pair of smart glasses. It’s a bold new chapter in wearable technology — where futuristic design meets AI-powered performance.
Fifty years of design packed into a single frame. Oakley celebrates its half-century with a release as stylish as it is iconic: the Oakley Ellipse.
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What if fashion could time travel? Oakley pushes the limits once again with its capsule collection “Artifacts From The Future” — eyewear designed for 2075,
Hot pink, aerodynamic curves, and cutting-edge tech. For the 2025 Giro d’Italia, Oakley drops the Sphaera™ Slash, a cycling eyewear masterpiece that blends performance with
Some styles never die, especially when they come with a story. Oakley makes a bold return with the MUZM Straight Jacket 99, a reissue of
What if the future of cycling came down to one word: fusion? Oakley pushes the limits of design and performance with two new game-changers: Velo
Sports sunglasses 2025: What are the major innovations this year?From smart lenses and eco-friendly materials to streamlined designs, brands are pushing the boundaries of performance.
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