Götti Switzerland: Swiss Design in Its Purest Form

Götti Switzerland: Swiss Design in Its Purest Form

Behind every Götti Switzerland frame lies a clear philosophy: design as a language of clarity and emotion. Since its founding near Lake Zurich, the Swiss eyewear brand has become a benchmark for minimalist elegance — a fusion of innovation, precision, and quiet confidence.
With its FW25 collection, Götti revisits the essence of 1970s eyewear through a modern lens. The result: sculptural lines, transparent color gradients, and a balance between structure and lightness that captures the soul of contemporary Swiss design.

The Essence of Götti: Precision Meets Emotion

Every Götti frame tells the same story — one of craftsmanship, restraint, and timelessness. From its workshops in Wädenswil, the brand upholds a uniquely Swiss tradition: perfection achieved through precision.
Each pair is hand-polished, shaped in acetate or titanium, and balanced with millimeter-level accuracy. The aesthetic is unmistakably Götti: pure lines, lightweight geometry, and surfaces that play subtly with light.
Götti doesn’t chase trends; it sets a standard of refined simplicity where every detail has purpose.

FW25: Seventies Heritage, Modern Vision

WENKE and WAID: When Acetate Becomes Light

For Fall/Winter 2025, Götti Switzerland introduces WENKE and WAID, two bold reinterpretations of classic 1970s shapes.

  • WENKE embraces oversized femininity with gently curved edges.

  • WAID reimagines the iconic aviator silhouette, complete with a refined double bridge.

Both are crafted from hand-polished acetate, where transparency becomes a design principle. Shades like olive with mocha or turquoise layered over pink create fluid gradients that shift with the light. Each frame becomes a prism — revealing new tones and textures from every angle.

The Art of Contrast

Götti’s mastery lies in its contrasts: rigid geometry meeting organic color, architectural form softened by tactile detail.
The FW25 collection feels effortlessly Swiss — structured yet warm, precise yet poetic. It’s eyewear that doesn’t shout but resonates, embodying the brand’s balance between function and emotion.

Götti Switzerland - WAID
Götti Switzerland - WAID

Three Visual Worlds: DIMENSION, PERSPECTIVE, SWITZERLAND

DIMENSION

A campaign exploring spatial depth and structure. DIMENSION celebrates architectural clarity — frames presented like sculptures of light, volume, and precision.

PERSPECTIVE

PERSPECTIVE captures the essence of attitude. Clean lines and luminous surfaces express how vision shapes identity — each gaze reflecting self-assurance and calm control.

SWITZERLAND

A return to the brand’s roots. Shot amid Alpine light and landscapes, SWITZERLAND reconnects Götti to its natural and cultural DNA — purity, craftsmanship, and Swiss modernism.

Götti Switzerland FW25

Götti Switzerland : A Swiss House with a Global Horizon

At its core, Götti Switzerland remains a celebration of handcraft and design ethics. Every frame is developed and assembled in its Swiss studios with the meticulous care of haute horlogerie.
In 2025, the brand joined the AKN Group, alongside Akoni Eyewear and Balmain Eyewear. This strategic partnership expands Götti’s international reach while preserving its creative independence and Swiss precision.

Today, Götti stands as a model of responsible luxury — combining timeless design with sustainable innovation. The brand continues to experiment with recyclable materials, lightweight structures, and long-lasting comfort.

Götti FW25

With Götti Switzerland, design becomes more than aesthetics — it’s a philosophy of balance. The FW25 collection embodies that vision: seventies nostalgia fused with modern clarity, transparent hues that breathe, and craftsmanship you can feel.
In a world of excess, Götti remains loyal to discretion, harmony, and meaning. True luxury lies in control — and in the purity of design.

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FAQ – Götti Switzerland

What defines Götti Switzerland’s design philosophy?
Clarity, restraint, and precision. Each frame reflects Swiss craftsmanship where minimalism meets emotion.

What are the highlights of the FW25 collection?
The oversized WENKE and the structured WAID — both in hand-polished acetate — reinterpret the spirit of 1970s eyewear with contemporary flair.

Which materials does Götti use?
Mainly acetate and titanium, selected for their lightness, flexibility, and long-term comfort.

Where are Götti frames made?
Designed and developed in Wädenswil, Switzerland, and crafted across specialized European workshops under Götti’s supervision.

Who owns Götti Switzerland?
Since 2025, Götti has been part of the AKN Group, joining forces with other high-end eyewear houses while maintaining its independent design philosophy.

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