Balenciaga, Alaïa, Saint Laurent: Sunglasses That Stole Cannes 2025

Dakota Johnson Gucci sunglasses l Festival de Cannes 2025

This year, sunglasses might just be the true stars of the Cannes red carpet. In 2025, luxury eyewear took center stage alongside couture. Balenciaga dominates the gaze Alexa Chung, Irina Shayk, Charlotte Le Bon, Isabelle Huppert, and Rosie Huntington-Whiteley all embraced bold, oversized Balenciaga frames—futuristic, sharp, and totally viral. Alaïa’s architectural edge Izabel Goulart made […]

Geometric Sunglasses, Bold Attitude: Andy Wolf Dares with Honeysuckle

Andy Wolf Honeysuckle 2025

A squared frame. A bold design. And a look that leaves no one indifferent. With Honeysuckle, Andy Wolf delivers an audacious pair of sunglasses, perfectly in tune with the times. A Striking Square Look Forget round shapes: Honeysuckle opts for a strict and assertive rectangle. Its angular silhouette structures the face and makes a real […]

Oversized Shades: Alaïa Shapes a Radical New Vision

Alaia Oversize WS25

An iconic model. Blazing sun. And a pair of shades rewriting the rules. Alaïa unveils its Winter Spring 2025 sunglasses in a Miami-shot campaign starring Daria Werbowy. The result? Fierce, bold, unforgettable. Sculptural impact Photographed by Tyrone Lebon, Daria channels raw elegance. The oversized acetate mask she wears makes a statement right away: bold contours, […]

Oakley unveils future-ready eyewear for 2075

Oakley Kylian Mbappe 2025

What if fashion could time travel? Oakley pushes the limits once again with its capsule collection “Artifacts From The Future” — eyewear designed for 2075, but ready for 2025. Sci-fi vibes with real-world impact With sleek, experimental silhouettes and tech-forward materials, Oakley’s new line looks straight out of a futuristic film. But these aren’t just […]

Maui Jim reinvents clarity with Ho’okipa Ultra

MAUIJIM Ultra

What if seeing the real world became a luxury? With Ho’okipa Ultra, Maui Jim pushes sunglasses to a whole new level: not just eyewear, but a full-on visual experience. An icon, upgraded Originally launched in 2002, the Ho’okipa frame returns in 2025—totally reimagined. ULTRA stands for ultra-light, ultra-tough, and ultra-clear performance for modern outdoor living. […]

From Eleven to style icon: Millie Bobby Brown launches her sunglasses

millie bobby brown x florence by mills

From Stranger Things to the fashion world, Millie Bobby Brown keeps leveling up. Her new Florence by Mills sunglasses collection just dropped — and it’s everything Gen Z wants right now. A collab made for young trendsetters (and the planet) Launched with eyewear expert Mondottica and featured in Avolta’s UK airport stores, this collection is […]

Rocky Unveils the Most Expensive Ray-Bans Ever Made

A$AP & Leonardo Maria Del Vecchio- Wayfarer Puffer

What if sunglasses were more precious than jewelry? A$AP Rocky proved it at the 2025 Met Gala with a jaw-dropping Ray-Ban creation: Wayfarer Puffers in 18k white gold, fully encrusted with 60 carats of diamonds. A masterpiece that redefines luxury eyewear. A cult model turned fine jewelry The Wayfarer Puffer isn’t just a pair of […]

Rihanna and A$AP Rocky Own the Spotlight at Met Gala 2025

A$AP & Leonardo Maria Del Vecchio

They didn’t need to try too hard. Rihanna and A$AP Rocky once again stole the show at the 2025 Met Gala. Chic, magnetic, and in total sync with the theme, they proved once more why they’re the ultimate fashion duo. A couple with undeniable style Rihanna stunned in a sculptural, romantic look. A$AP Rocky brought […]

Oakley x Giro: Where High-Performance Meets Bold Style

Oakley x Giro Sphaer Slash 2025

Hot pink, aerodynamic curves, and cutting-edge tech. For the 2025 Giro d’Italia, Oakley drops the Sphaera™ Slash, a cycling eyewear masterpiece that blends performance with punchy style. A bold nod to the pink jersey Its neon-pink frame pays homage to the iconic leader’s jersey. But this isn’t just a tribute—it’s a fashion statement on wheels. […]

Summer in Sight: Etnia Barcelona Channels Ibiza Vibes

Eyewear Trend Flash - Etnia Barcelona Ibiza

Ready for a season of light, color and freedom? Etnia Barcelona’s IBIZA VOL. 5 capsule is a visual energy boost made for endless summer days and free-spirited minds. Ibiza isn’t a place. It’s a feeling. This fifth edition in limited release dives deep into the soul of the island—wild cliffs, fiery sunsets, Mediterranean breeze. Every […]