Persol takes a new step in its sustainability journey with Care Week, an initiative centered on in-store repair and maintenance advice. Held in Milan, this program highlights the brand’s commitment to circularity through EssilorLuxottica’s Eyes on Circularity framework. What exactly is offered during Persol Care Week? From November 3 to 9 at the Persol Brera […]
A Visual Universe Shaped by Italian Architecture
For Persol 2025, aesthetics are rooted in architecture. The Spring-Summer campaign was shot in a space designed by Carlo Scarpa, renowned for his precise lines and natural light staging. This minimalist setting highlights the structured spirit of the collection, blending precise geometry with mineral textures.
Chiara Scelsi and Filipe Nieves wear the models, captured in compositions that interact with the space: minimalist full-body shots, shadow play, and portraits bathed in natural light. Each image emphasizes Persol’s artisanal approach and the elegance of its designs.
The overall atmosphere reflects Persol’s vision: turning every frame into a design object, where art, fashion, and architecture converge.
Persol 2025 Supreme Angle: A Reinvented Technical Signature
With Supreme Angle, Persol 2025 reimagines its icons with radical precision. The iconic Supreme Arrow becomes the centerpiece of the collection: repositioned at a 90° angle between the front and the temples, it gains thickness—up to 10 mm on some models—asserting a bold new stylistic dimension.
This line plays with contrasts: angular shapes, generous volumes, matte or transparent finishes. Each frame reveals a balance between geometric rigor and confident style.
Key Models to Watch:
- PO0050S: oversized silhouette in angular acetate, ultra-wide temples, monumental Supreme Arrow.
PO0082S: softer lines, classic keyhole bridge, fluid design with a refined modern touch.
*LORIS PO3378S
sleek and comfortable with Meflecto technology, offering discreet everyday elegance.
Supreme Angle reflects Persol’s commitment to blending structural design and technical craftsmanship, offering a vision that is both contemporary and timeless.
Persol 2025 Spring-Summer: A Reinterpreted Pilot Spirit
Staying true to its heritage, Persol 2025 unveils a Spring-Summer collection inspired by the automotive world of the 1970s. The design draws from the archives while establishing a new contemporary attitude. Oversized frames, bold keyhole bridges, straight top bars, and Barberini crystal lenses create a series designed for enthusiasts of sleek, structured style.
Signature Sunglasses:
*VINCENT PO3373S:
oversized mask frame with a double bridge and thick temples, featuring a prominent 6 mm Supreme Arrow.
PO3369S: narrow pilot shape with a flat top bar and a strong structure, striking a balance between elegance and technicality.
PO3380S: square sunglasses with amplified lines, ultra-wide temples, and a powerful visual design.
Refined Optical Frames:
PO0082V: soft, architectural silhouette, an optical version of an archive-inspired model with a repositioned 90° arrow.
LYNN PO3371V: slim pilot-style frame featuring Meflecto technology for discreet, lasting comfort.
Persol 2025 : Pour Ceux qui Regardent les Détails
With Persol 2025, every line, curve, and material is crafted with the utmost care. Here, style isn’t about fleeting effects but about meticulous work on volumes, textures, and visual signatures. The repositioned Supreme Arrow, the high-quality acetates, and the Meflecto technology all reflect a relentless pursuit of excellence.
Persol speaks to a generation of enthusiasts who view accessories not just as objects, but as essential elements of a coherent style. In a world where overconsumption is giving way to thoughtful selection, this collection embodies a more discreet, more refined vision of luxury.
Far from the noise of trends, Persol 2025 establishes itself as a benchmark for lovers of beautiful, enduring pieces.
Quick Overview – Persol 2025 at a Glance
| Key Element | Detail |
|---|---|
| Visual Theme | Italian architecture, natural light, sculpted lines |
| Main Collection | Spring-Summer 2025: vintage inspirations, pilot spirit |
| Parallel Line | Supreme Angle: technical design, 90° repositioned arrow |
| Style Signatures | Oversized frames, double bridge, thick temples, angular silhouettes |
| Technologies | Supreme Arrow (6 to 10 mm), Barberini lenses, Meflecto temples |
| Materials | Premium acetates, matte or transparent finishes |
| Target Audience | Detail-oriented aesthetes, lovers of durable and structured style |
Persol 2025: Between Heritage and a Modern Horizon
Persol 2025 doesn’t seek to surprise at all costs; instead, it asserts a consistent vision of design where precision stands as a manifesto. Blending archival inspirations with structural innovations, each frame becomes a thoughtful creation, crafted to outlast fleeting trends without losing its strength.
Whether through Supreme Angle or the Spring-Summer collection, the Italian brand reaffirms its unique position in the eyewear world: a trusted reference for those who appreciate beautiful, durable, and sincerely crafted objects.
Persol 2024 : iconic collections and reinvented design
The year 2024 marks a pivotal moment for Persol with the launch of collections and campaigns that celebrate its artisanal heritage while embracing contemporary innovations. True to its tradition of crafting eyewear that is both elegant and iconic, Persol introduces a series of new models that reflect a unique craftsmanship, sleek design, and an unwavering […]
