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Kering Eyewear x Lenti: a strategic acquisition to master Italian sun lenses
Kering Eyewear announces the acquisition of Italian manufacturer Lenti, strengthening its industrial capabilities. Specialized in molding and surface treatments, Lenti allows the group to internalize the production of high-performance, Made in Italy sun lenses.
What exactly does Lenti, Kering Eyewear’s new acquisition, manufacture?
Based in Bergamo, Lenti develops technical optical solutions: sun lenses for eyewear, visors, and high-precision components for the automotive, motorcycle, and lighting sectors. With around 100 employees, it’s known for its expertise in molding and surface treatments, geared towards visual protection and optical performance.
Why is Kering Eyewear interested in this Italian company?
Lenti represents rare industrial expertise in Italy, blending technical mastery and innovation. This move aligns with Kering Eyewear’s strategy to scale its industrial operations, aiming to control key components of luxury eyewear while ensuring quality and traceability.
What was Lenti’s previous role in the optical industry?
Before the acquisition, Lenti was part of Safilo’s ecosystem since 1996. Although little known to the public, it was a crucial supplier of high-value technical components to several sectors, including eyewear. Its position as a specialized subcontractor made it a strategic asset.
How does this acquisition support Kering Eyewear’s strategy?
It allows the group to consolidate its industrial platform by internalizing sun lens production. This vertical integration brings more flexibility, enhances innovation, and secures high-quality standards aligned with luxury market demands.
How does this move reflect a shift in the luxury eyewear market?
The Lenti acquisition signals a broader trend: luxury players reclaiming control over technical know-how. Kering Eyewear is no longer just a distributor but an integrated manufacturer investing in its supply chain, from materials to finishing, in pursuit of excellence and industrial sovereignty.
Kering Eyewear x Lenti : Why does this collaboration matter right now?
Because it marks a strategic turning point for Kering Eyewear, gaining control over a rare and essential expertise in sun lens production—key to defining the product identity of luxury eyewear.
