In a compelling episode of the Jacques Marie Mage Podcast featured by Business of Fashion, founder Jérôme Mage shares his vision of luxury—where rarity, memory, and objects converge. Highly recommended listening: here’s the podcast. These are the five ideas that stood out to us.
It all started at age 10, when his brother came home with a pair of Vuarnet sunglasses. “Very transformative,” Mage recalls in the Jacques Marie Mage Podcast. This moment sparked a lifelong fascination with sunglasses as tools for personal transformation.
Each Jacques Marie Mage frame is conceived as an artifact: “each pair needs to be charged up, infused with a story.” As revealed in the podcast, Mage sees luxury as a vessel for memory, storytelling, and cultural transmission.
“There’s no luxury without rarity.” In the Jacques Marie Mage Podcast, Mage explains how limited production is not a trend but a core philosophy. It’s a resistance to mass manufacturing in favor of emotional value and scarcity.
From France to Los Angeles, Mage embraces being an outsider. As he describes in the podcast, this position fuels his creativity—merging European design literacy with Californian freedom and cinematic boldness.
Now in Paris: a hybrid space that’s both boutique and gallery, as discussed in the Jacques Marie Mage Podcast. Located on Rue de la Paix, it acts as a physical extension of the brand’s meticulous storytelling and elevated design.
Because it represents a rare stance in today’s luxury landscape: radical, culturally rooted, emotionally charged. The Jacques Marie Mage Podcast is a masterclass in vision, taste, and resisting the generic.
Endless hours in front of a screen have become the new normal. But with it come invisible side effects: eye strain, headaches, and disrupted sleep. To counter these issues, GUNNAR has launched the Tioga, a premium pair of glasses that blends mineral glass lenses with blue light protection technology. Inspired by the crystal-clear waters of […]
Drop your controller, put on your glasses: the Borderlands 4 x GUNNAR Ripper has landed, ready to transform how you loot, aim, and survive in the chaotic world of Kairos. Designed for serious gamers, these Borderlands 4 gaming glasses combine iconic style, all-day comfort, and GUNNAR’s signature eye protection tech. Let’s dive into the must-have […]
Oakley is rewriting the rules of eyewear with a creation that merges nature’s instinct with advanced design. Meet the Oakley Plantaris Ti: a limited-edition titanium frame that looks like it came from the future — and it kind of did. Oakley plantaris ti : a cult silhouette reborn Inspired by one of Oakley’s most iconic […]
Futuristic sunglasses are no longer sci-fi fantasy — they’ve landed on the runway.Ray-Ban and A$AP Rocky just dropped the Next Generation collection at Paris Men’s Fashion Week, and it’s a bold leap into the future of eyewear. A$ap Rocky’s vision, straight from the future Forget everything you know about frames. The Ultra Wrap 001, 002, […]
Travis Scott doesn’t just sign deals. He leads projects.Oakley has officially appointed the global artist as Chief Visionary Officer, launching a multi-year partnership with a clear mission: rethink eyewear through style, culture, and innovation. Travis Scott at Oakley: more than a name on a product This isn’t a celebrity endorsement. Oakley has brought Travis Scott […]
At Maison Margiela’s Artisanal 2025 show, the runway wasn’t the only place to watch. In the front row and at the photocall, one accessory stood out: sunglasses. Not just any frames — sculptural, tinted, and radical designs from Gentle Monster, worn by the most photographed faces of the moment. sharp frames, sharper identities Style began […]
The Rudy Project cycling glasses were born from a bold bet in 1986. That night, founder Rudy Barbazza challenged Italian cyclist Moreno Argentin: “Wear my glasses tomorrow, win the race, and I’ll sponsor you.” The next day, Argentin became world champion. And the world discovered a new icon in sports eyewear. Rudy Project cycling glasses: […]
A renowned Portuguese designer known for his conceptual furniture pieces, João Bessa ventures into new territory with Bo Bo Noir: eyewear as identity artifacts. Blending radical lines, visual storytelling, and formal precision, he unveils a collection where each frame becomes a fragment of personality. João Bessa, founder of Bo Bo Noir, blends narrative design and […]
TL;DR Gucci Lido sunglasses are the standout accessory for summer 2025. With translucent frames, bold colors, and vintage-inspired shapes, Gucci blends retro flair with modern style. A must-have for a sun-soaked, fashion-forward season. Light, bold, iconic. Gucci Lido sunglasses redefine summer style with a collection that channels effortless luxury and pure escapism. Blending retro vibes […]
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Photo : Lumiprod