Acuitis is a House of eyewear and hearing care founded by Daniel and Jonathan Abittan. It stands out for its creations designed by master eyewear artist Frédéric Beausoleil, using natural materials and keeping prices accessible.
What is the history and identity of Acuitis in the eyewear industry?
The House was created by Daniel and Jonathan Abittan with the ambition to revive the love for fine craftsmanship in both eyewear and hearing aids, combining a “very gentle price” policy with a distinctive House spirit.
What materials and aesthetic codes characterize Acuitis eyewear?
The brand features natural and biocompatible materials (e.g., cotton flower-based acetate, mother-of-pearl, leather, recycled fishing nets) and contemporary processes such as 3D printing. Shapes are diverse, following a creative and elegant approach.
What collections and segments make up the Acuitis eyewear offer?
The range covers optical and sunglasses for women, men, and children (Little Acuitis), as well as hearing aids. Thematic lines highlighting “beautiful materials” and a selection of 3D-printed frames complement the assortment.
How does Acuitis design and manufacture its eyewear? Is there a documented sustainability commitment?
Frames are designed by Frédéric Beausoleil. The brand emphasizes the use of natural materials and 3D printing for lightweight frames, and communicates on a CSR approach evaluated by the Positive Company label (score and rating published by the brand).
Where and how is Acuitis eyewear distributed?
Distribution is through a network of Acuitis “Houses” in France and internationally, complemented by online sales on the brand’s website.
What is Acuitis’s positioning in the eyewear market?
Acuitis positions itself as an accessible eyewear and hearing care House, centered on designer creations, natural materials, and responsible initiatives, sold through a proprietary retail network and e-commerce.
