Atelier Faro is a French artisanal eyewear brand creating and handcrafting its frames in Haute‑Saône. It stands out through local craftsmanship, carefully selected materials, and a made‑to‑order approach.
What is the history and identity of Atelier Faro in the eyewear world?
Atelier Faro was founded by two opticians, Fabrice Mesnier and Romain Mange, who sought to offer an alternative to mass‑produced, delocalized collections. Based in Rioz (Haute‑Saône), the workshop carries out all steps of design and manufacture in house: sketching, shaping, assembly, polishing, and riveting. The company has been registered since September 30, 2021.
What materials and aesthetic cues characterize Atelier Faro eyewear?
The frames are primarily made of cellulose acetate, a recyclable, durable, and hypoallergenic material. The workshop sources acetate from French (Decoracet, Oyonnax) and Italian (Mazzucchelli) suppliers, and uses European components for hinges, rivets and screws. The stylistic approach is refined sobriety: frames focused on comfort, fine finishing (matte or glossy), and riveted assembly in favor of durability.
Which collections and segments make up Atelier Faro’s eyewear offerings?
The range is structured in three tiers: • Ready‑to‑wear: about thirty unisex styles available in multiple face and temple color combinations. • Customization: each frame is made to order (no stock), with over 1,500 possible color and finish combinations per shape. • Bespoke: frames adapted to the wearer’s morphology, or fully custom designs on request.
How does Atelier Faro design and manufacture its eyewear? Is there a documented sustainability commitment?
Production is artisanal and fully carried out in the workshop in Rioz, with no outsourcing. The brand prioritizes French and European suppliers to limit logistics impact and ensure traceability. Use of recyclable cellulose acetate and a made‑to‑order business model (no inventory) contribute to a more responsible approach.
Where and how are Atelier Faro eyewear distributed?
Sales are primarily direct via the official website, with customization offered online. A “Pro” section on the site suggests possible distribution through optician partners. The proximity of production may appeal to customers in France and Europe who value origin and craftsmanship.
What is Atelier Faro’s positioning in the eyewear market?
Atelier Faro positions itself as an artisanal, high‑end eyewear brand, emphasizing French local production, customization, material quality, and responsible manufacturing.
