Read On eyewear, the Swiss brand pushing the boundaries of innovation in reading glasses, is transforming the market with its bold and functional approach.
Founded by visionary creators Sandra Kaufmann and Monika Fink, the brand offers glasses that stand out for their ultra-thin, flexible design and unmatched portability. The 2024 Read On Light collection, unveiled at SILMO Paris, captured attention with its perfect blend of Swiss aesthetics and Californian spirit.
This exclusive interview with Monika Fink dives deep into the creative journey behind the creation of this iconic product line. She shares the challenges faced in the design process, the inspiration behind each detail, and the future vision for Read On. Whether you’re passionate about innovative design or just curious to discover products that redefine daily reading, this conversation is sure to inspire.
Parisee -. In order to introduce yourself, could you please explain me how you started to design some glasses ?
Parisee -.How did you find the idea to draw the Read On glasses ? Can you tell me more about the story of this project ?
M. Fink -. It happened back in the summer of 2017. We were in Seattle, sitting on a patio and sharing a long table with other people who were all struggling with their losing reading glasses as they got older. One of the group had the idea of combining readers with the mobile phone. We liked that idea and as soon as we got home, we started trying to make a pair of reading glasses that were as small as possible and with a cool look.
Parisee -.What were the main challenges in developing the ReadOn glasses ? What are you the most proud of regarding the final product ?
M. Fink -. The main idea was to make the temples and the front not curved and very thin and compact – to save space. Then the challenge was to make the temples as long as possible, because people often wear reading glasses on the tip of their nose. We have hundreds of prototypes as it was difficult to achieve our vision! We are proud of our unique readers because it’s something completely new and different. We have already won several international design awards, such as the red dot award 2023 or the Wallpaper* smart space award 2024.
Parisee -. What is the next step for and after Read On ? Do you have some new project you can tell me about ?
M. Fink -. .Since the SILMO eyewear fair in Paris, we have taken on several new agents and distributors in and outside Europe – and made our first sale to an optician in Sydney!. It’s a very exciting time right now, we’re ready to scale up, therefore we have to be fully focused on this important step before starting a new project.
Read On doesn’t just offer reading glasses; it redefines how we perceive this essential accessory. By combining innovation, design, and a keen attention to detail, the Swiss brand creates products that accompany users everywhere, all the time. To explore more about the unique world of Read On and discover their innovative collections, visit their official website: www.readon-mobile.com.
Similarly, SOL SOL ITO, the luxury brand that inspired the creation of Read On, continues to push the boundaries of design with refined and artistic glasses. To learn more about SOL SOL ITO and their luxury eyewear collection, visit: www.solsolito.com.
With these two brands, you’ll find glasses that combine functionality, innovation, and aesthetics, designed to enrich every moment of your day.
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